Your website is a powerful asset, and it acts as a 24/7 salesman. Would you hire someone who doesn’t have sales skills for a sales position? Of course you wouldn’t. So why waste the potential of your website by not making the most out of its usability? A site’s usability is defined by the simplicity and the straightforward experience it provides to the visitors. They don’t have to guess what their next action should be when they land on your page. You should be the one to make it clear to them. Do you want to improve your website’s usability? Let’s see how you can do that: Use White Space On the internet, people can be distracted by the smallest […]

Are you wondering whether it’s worth investing in a website redesign and if it’s going to make a real difference? We can tell you that you’re not the only one questioning this. In fact, this is the first thing business owners ask before making this decision. Why it’s worth making your website look better? Because the visitors will judge you based on how it looks and in a fraction of a second they’ll know if they consider you trustworthy or not. What Is Good Web Design? Perhaps we should start this article by answering this question. The answer is much more complex than you’d think. Here’s what defines good web design: The layout. It refers to how the visual elements […]

Here’s the ugly truth: Your website may be losing opportunities when it comes to making sales. Luckily, plenty of studies have been conducted when it comes to usability, interface, web design and user experience. In this article, we’re going to discuss the most significant findings from these studies and critical usability mistakes that may be killing your sales. Usability Mistakes You Need to Fix Or Avoid Slow website Internet users are extremely impatient nowadays. I believe we can all agree on that. Just think about this: What would you do if you entered an eCommerce website for the first time and you had to wait more than five seconds for it to load? I’ll tell you what you’d do: You’d […]

Did you know that Magento is the world’s #1 commerce platform? Over 250,000 eCommerce shop owners around the world use this open-source solution to grow, scale, and develop their online businesses. Magento found a way to make it easy for merchants to build and manage their online shopping website. This has led to its massive growth in the last few years. If you don’t know why everyone is so hyped about Magento, then you’ve come to the right place. In this article, we’re going to talk about five major advantages of using the platform. Let’s get started. Customer Oriented Magento got one thing straight: Customer behavior is ever-changing. In order for a business to thrive in a highly competitive market […]